Our Google Ads Strategy
A data-led acquisition process designed to maximize intent and return on spend.
01
Competitor & Keyword Audit
We analyze competitor search terms, historical CPCs, and build out high-intent buyer keyword clusters.
02
Account Architecture
We build tight ad groups, configure negative keyword lists, write persuasive ad copy, and link site assets.
03
Tracking & Launch
We set up precise conversion actions, phone tracking, and test bids to establish stable baseline CPA.
04
Bid Optimization & Scale
We routinely eliminate wasted spend, implement smart bidding models, and safely scale your monthly budget.